Trending Topics are daily or weekly topics that are discussed by a large number of the Twitter community at a given time - they are often available on the Twitter.com login page. You must now gear your professional skills to match a trending topic, thereby giving you and/or your company the ability to reach a huge audience (often international). Use one hashtag (#) or direct mention (@) for this tweet. What can you add to the conversation? Is there anything you can advertise?
Examples:
"#idontunderstand why more people aren't using our iPad #app to find #Valvoline products near you! Upload it and see!"
"Our new Stain Fighter is the #OptimusPrime of detergents! Try one today - 1st 100 to RT get a coupon!"
"Great new podcast, "Yay for Three" available for those #GSCE-weary parents! Available at http://wwe.adasd.com"
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